Don't Trust the Process


On this episode, I’m talking with Bárbara Soalheiro, founder of the Mesa method, a five-day process for bringing people together and solving extraordinary problems. Sound familiar?

Think again. Mesa is unlike any other accelerated work environment I’ve encountered. And Bárbara  is the first facilitator I’ve heard say “don’t trust the process.”

We philosophize about power distribution, problem framing, Masculine vs Feminine leadership and the difference between a mystery and a quest. It’s a jam-packed hour of conversation, so buckle in. 

Bárbara started the Mesa method based on a few fundamental principles, essential beliefs abut human nature and the future of work.

  1. That work is actually fun and what we’re here to do. 

  2. In the near future, the best and the brightest people will be impossible to hire. They will be busy doing their own thing

  3. If you want to solve the biggest problems you have to work with the best minds.

  4. The only way to work with the best is in short, clear bursts.

  5. The best way to work is to be 100% focused on results

The Mesa method brings together internal stakeholders with external talent – in Bárbara’s language, “pillars of knowledge” – for five days. This external talent shows up for day one with no briefing, with just the general mission in mind. And they end their week, not with user testing, like another sprint model you might have heard of, but with a prototype that is as close as possible to what the company will build.

Barabara’s perspective is a breath of fresh air and unconventional thinking, and her approach has resonated with some big names. She has been helping organizations such as Netflix, Google, Coca-Cola, Nestléand Samsung make bold moves and she’s worked side by side with some of the most extraordinary professionals of our time, people like Kobe Bryant, Cindy Gallop, Perry Chen, Anthony Burrill, Fernando Meirelles and many others.

Find more on Mesa here:





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